• 23.07.25

BaseKit Product Roadmap: What’s new and what’s next

2025 BaseKit Product Roadmap

Back in March, we introduced exciting new themes and features shaping the BaseKit platform in 2025 — including one of our biggest updates yet.

Now, as we head into the second half of the year, here’s a look at what we’ve shipped so far, and what’s coming next — all aligned with our mission to help small businesses succeed online.

What’s shipped

Onboarding, reimagined

basekit-roadmap-ai-onboarding

We’ve redesigned the onboarding journey to give your customers complete freedom in how they build their site:

  • Start with AI
  • Choose from professionally designed templates
  • Or begin with a blank canvas

In minutes, users can launch a fully customised, professional-looking website that suits their unique business. Here’s what else is new:

  • Thousands of new AI-generated images
  • Hundreds of new categories
  • 10x more design possibilities
  • Enhanced button and header styles
  • Automatic colour contrast for accessibility
  • Regularly refreshed category templates for better content alignment

An enhanced online shopping experience 

basekit-roadmap-ai-onboarding

Featured product carousel: Customers can add a dynamic carousel to any page, letting shoppers easily browse featured products.

Store login: Shoppers can now create accounts to:

  • Save contact details
  • Track orders
  • View purchase history

Shipping zones: Customers can now simplify logistics by grouping countries into zones with unified shipping rates and details.

Sale pricing made easy: A new ‘Put item on sale’ toggle allows customers to apply discounts in seconds — as a fixed amount or percentage.

Promotional ribbon: Customers can highlight deals, features, or product statuses with eye-catching ribbons applied to any product.

Coming soon in 2025

Smarter design tools

 

basekit-roadmap-ai-multi-page

AI multi-page generation

Customers will be able to generate polished pages such as Contact, About Us, Gallery, or Testimonials — all filled with AI-generated content, ready to publish.

Precision layout control

Customers will be able to fine-tune every element of their site with our new drag-and-drop layout tools:

  • Arrange, crop, scale, and overlap content
  • Create dedicated mobile layouts for a better user experience

AI media manager

Customers will be managing media faster with built-in AI that:

  • Suggests SEO (ALT tags, titles, and descriptions)
  • Imports images from uploads, social media, or template libraries
  • Supports SVG icons and logos
  • Lets users organise assets with labels

1-Click animation

They’ll be able to add subtle animation effects — like scale, swipe, or fade — to entire pages or individual elements with just one click.

Shape styling

By popular demand, customers will soon be able to:

  • Add CSS shapes to sections
  • Style them with borders and shadows
  • Use them as buttons

AI that helps customers to sell

 

basekit-roadmap-ai-seo

 

AI-powered product creation from image

Customers will be able to upload a product image and let AI generate a descriptive product listing — ready to edit and publish.

AI-powered product SEO 

With no SEO experience needed, customers will be able to:

  • Instantly generate ALT text, meta titles, and meta descriptions
  • Preview example SERP listings in seconds before publishing

Seamless payments with Stripe Elements

We’re integrating Stripe Elements, making it easier than ever for your customers to collect secure payments online.

With Stripe Elements, your customers can:

  • Accept payments using a fully secure, PCI-compliant form
  • Choose from automatically localised payment methods
  • Deliver a smoother, faster checkout experience — without handling sensitive card data

Our mission for 2025

Everything in our 2025 roadmap is designed with one goal in mind: democratising technology for small businesses around the world.

Whether your customers are just starting out or scaling up, we’re building the tools they need to succeed online — faster, easier, and smarter.

Stay connected

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Bookmark this blog for the latest BaseKit product updates right here.

See BaseKit in action

Try BaseKit for yourself and learn more about what a white label partnership could look like for your business.

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