• 26.09.25

A platform shaped by real-world experience since 2008

At BaseKit, we understand that our partners expect reliability, security, and ongoing innovation. We also appreciate the challenges of reaching small businesses and creating solutions that meet their needs.

Due to our sustained focus in this space and the partners we’ve worked with since 2008, we have developed platform features and a roadmap that are not guesses, but instead informed by data and real-world use cases.

Products built for partners and their small business customers

BaseKit offers three core white-label software products that our partners  can rebrand and resell: BaseKit Site (- AI-powered website builder, BaseKit Store -simple e-commerce ) and BaseKit Bookings -smart appointments and payments, all with our mini CRM built-in.

Each product is designed to work standalone or in combination, allowing our partners to tailor their offering to meet the specific needs of their small business customers. Everything is built mobile-first and localised in up to 25 languages.

In 2025, we’ve rolled out a new AI onboarding flow, enabling customers to describe their business in a few words and instantly receive a professional, mobile-friendly website with up to five pages with suggested formatting, text and images.

Still to come on our product roadmap this year,   features include AI-generated product titles and descriptions from images and automatic SEO metadata creation to complement existing flexible promotional tools such as sale toggles and product ribbons.

Other features in design and media include precision layout control, drag-and-drop overlapping, improved image and shape styling, 1-click animation, and more innovative media management tools.

We are an agile software development house, and believe in shipping small increments often. This allows our partners to get the latest features of our product very quickly, with a continuous and automated deployment pipeline. 

We’ve always been quick to adopt new technologies to improve our platform delivery and were among the first to use docker in production, a technology that is now standard allowing deployment of secure and reliable technology stacks.

Why this matters for partners

Backed by years of feedback and experience, the  improvements we make to our platform  address genuine pain points that small business owners around the world face. In turn our partners  benefit from a continuously evolving platform with  a proven user-experience and deeper alignment with what their end customers expect in real time.

BaseKit’s existing partner base demonstrates how this works in practice. We already work with over 60 partners across more than 40 markets, including industries such as hosting, finance, telecommunications, and SaaS.

Many of them appreciate open dialogue on product improvements, continuous feature releases, GTM support, market localisations and the ability to migrate large numbers of customer sites onto our platform, all as part of the BaseKit partner advantage for long term business growth.

Building for the long term

The benefit of a long-term commitment to this market is a robust platform that evolves intelligently, aligned with the needs of partners and small businesses.

If you would like to explore how BaseKit can help shape your future service offering and deliver more value to your customers, let me know, and we can turn that into your next growth play.

Try BaseKit for yourself

Talk to our team to try out our BaseKit platform and see what a partnership could look like for your business.

Request a demo
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Privacy Policy

  1. Introduction This privacy policy sets out how we use and protect any information that you provide to BaseKit. We are committed to ensuring that your privacy is protected. Any personal information you provide when using our products or services will only be used in accordance with this policy. Note that this policy does not cover how we use and protect information provided to us from website builder customers. If you are a Go Sitebuilder customer, please see the Go Sitebuilder Privacy Policy. If you are a customer of another company that offers BaseKit’s website builder, please see the company’s privacy policy available via their website. We may change this policy from time to time by updating this page. You should check this page to ensure that you are happy with any changes. This policy is effective from January 2019.  

2. What information we collect We may collect the information you provide when you get in touch with us via the website, email, or phone.
  • You transfer your information to us via the website by filling in and submitting a form. We offer a number of different forms to help you find out more about the products and services we offer.
  • We have a number of different email addresses you can use to contact us. If you’re not sure which one to use then we recommend you send an email to support@basekit.com
  • We don’t provide a central phone number but BaseKit team members may provide their direct phone number for you to contact them.
 

3. How we use the information The information that we collect and store about you is primarily used to help us to stay in touch with you to provide our products and services. However, we may also use your information:
  • To improve our products and services
  • To send promotional email communications about special offers, news, product updates or other information which we think you may find interesting
  • To contact you for market research purposes
Note that we will only use your information as described in 3 and 4 above when you have explicitly opted in to receive such communications. You may opt out of these communications at any time by clicking the Unsubscribe link in any email or by sending a request to support@basekit.com  

4. Storing your personal data We store the data we collect using third party tools such as CRMs and databases. Any data we store is only accessible directly by a small number of authorised staff. The third parties that we use may store your data in locations outside of the EEA. We carefully review each supplier to ensure they handle data in line with this policy. We will store your data for as long as you remain a customer of BaseKit, or where you have actively been in contact with us about our products and services. We will keep data for up to 5 years if you’re not a customer or if we don’t hear from you.  

5. Security We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic, and managerial processes to secure and safeguard the data we collect and store. The transmission of information via the internet is not completely secure and we cannot guarantee the security of data sent to us electronically. The transmission of data is entirely at your own risk.  

6. How we use cookies A cookie is a small file which allows websites and apps to identify individual users and store information about each user’s preferences. A cookie does not give access to any more information than a user chooses to provide. We use cookies:
  • To identify where visitors to the website came from
  • To identify the content that is being viewed
The third party suppliers that we work with may also use cookies for similar purposes. We carefully review each supplier to ensure they handle data in line with this policy. You may choose to enable or disable cookies. Most web browsers automatically enable cookies, but you can usually modify a browser’s settings to disable cookies if you prefer. If you disable cookies you may not be able to take full advantage of our websites.  

7. Disclosing your information We may disclose your information to third party suppliers that we work with to provide our products and services. We carefully review each supplier to ensure they handle data in line with this policy. We may also disclose your information where we are required to do so by law.  

8. Controlling your personal information You may choose to restrict the collection or use of your personal information in the following ways:
  • When providing any information to BaseKit via this website, you may opt in to receive promotional email communications.
  • If you receive a promotional email, you may opt out by clicking the Unsubscribe link at the bottom of the email.
  • At any time you can opt out of promotional email communications by sending a request to support@basekit.com
  • If you would like us to delete all the information we have collected about you, send a request to support@basekit.com
  • If you would like to otherwise restrict the use of the information we have collected about you, send a request to support@basekit.com
  • Should you wish to access the information we hold about you, please send a request to support@basekit.com
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