Top articles 2024: Key industries and insights driving digital innovation

As we approach the end of 2024, we reflect on the key insights that shaped our discussions, strategies, and roadmap over the past year. From new industries to game-changing partnerships, the blog posts below have been some of the most popular articles on our website in 2024.

Build vs. Buy vs. White Label: Which is Right for Your Business?

In a world where speed-to-market can make or break a business, the decision to build, buy, or white-label a software product is more relevant than ever. This article examines the pros and cons of each approach, helping businesses make critical decisions about resources, scalability, and ownership. It is a must-read if you’re looking for a clear framework to guide your strategy.

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Banks Will Be the Next Base Camp for Selling Online

Banks are emerging as key players in the e-commerce space. This article explores the shifting role of financial institutions, which are well-positioned to help SMEs start selling online. We discuss how banks are partnering with tech companies to offer new tools and services that enable small businesses to scale quickly and efficiently, all while ensuring security and compliance.

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Telco to Techco: How Open Ecosystems Are Redefining Telecom Business Models

In the telecom industry, companies are pivoting from traditional service providers to tech-centric entities. In this article, we explore the rise of “Techcos”—telecom companies that are embracing open ecosystems and building integrated platforms that go beyond connectivity. This shift is driving innovation within telecom companies and opening new doors for partnerships and business models that will dominate in 2025.

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SaaS Platforms: Do Your Users Want Novelty or the Absence of It?

This article asks what SaaS users truly value: groundbreaking innovation or seamless reliability. By analysing user behaviour and preferences trends, we explore how platform providers can strike the right balance to meet evolving expectations. This article is essential for anyone seeking to enhance user experience while staying competitive in the crowded SaaS market.

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Sri Lanka Telecom and BaseKit: A Partnership for Digital Transformation

One of the highlights of 2024 was our new partnership with Sri Lanka Telecom (SLT), which marks a significant step forward in Sri Lanka’s digital transformation. This article highlights how SLT and BaseKit work together to empower local businesses with cutting-edge digital tools, fostering economic growth and innovation across the country.

Read more here

With more exciting partner announcements on the horizon, we look forward to continuing to support regional and global businesses with new, transformative solutions in 2025.

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