BaseKit Store onboarding just got even easier

This latest release brings together simplicity and other numerous improvements to the BaseKit store onboarding process that we believe together will make a significant impact on activation rates and ultimately help to reduce customer churn for our partners.

Store onboarding setup

Our usability testing found jumping stages was one of the causes of incomplete store set ups. Firstly, to guide users step by step in the right order through the setup process from start to finish, we’ve removed the setup menu from the left of the panel.

• Step one: Store name
  This remains the first step in the process however we have streamlined the information required, keeping the essential store name, email, currency and weight unit.
• Step two: Add a product
  Adding a product remains the same, users simply need to add a product name, description, image and price.
• Step three: Shipping
  Tweaks have been made by reducing the number of fields that are required to be completed in this step.
• Step four: Payments
  We’ve moved the payments screen to the end of the set up process. We believe users tend to be more invested by this point, and therefore more inclined to complete the process. We’ve also made it clearer that at this stage users are choosing how to receive money from their customers, by removing a screen and making it much simpler to navigate.
• Step five: Activate
  In this final step of the set up process, we’ve added a new instant ‘store preview’ so users can visualise their store before they activate it and start selling online. At this final stage the full step by step process is now shown on the left hand side so users can navigate back to a stage if they need to change or add more products and set up options to their store should they need to before activating it.

Once the store is activated, users are taken straight to the product section of the store to add more products if required.

In response to feedback from customers who manage stores with large numbers of products, at the top of the screen users can now easily search for their products by product name and filter by stock status or visibility.

We hope these improvements will make it much quicker and easier for our partners’ customers to set up their store and to make their first sale in no time.

If you have any questions about our store onboarding process or any other BaseKit product updates please contact delivery@basekit.com at any time.